Building on the momentum of his growing “TL’s All-Natural” brand, Tracy Lawrence will return to FOX & Friends this Thursday, August 28 to showcase his brand-new line of seasonings ahead of Labor Day weekend. The special edition of the show will air live in the 6:00 a.m. ET hour from Edley’s in Donelson, Tenn., highlighting flavorful dishes and crowd-pleasing meals just in time for the holiday weekend.
Named “
Tracy Lawrence’s All-Natural Seasoning,” the product touts being completely free from MSG, gluten, sugar and genetically modified organisms (non-GMO). The seasoning comes in four flavors – creole, garlic and onion salt, seasoning salt and cracked pepper garlic – and is sold in select Scheel’s stores as well as Amazon and Tracy’s
website. Last fall, he launched an
all-natural marinade, inspired by his daughter’s food allergies, and demonstrated the product on
FOX & Friends. Select profits from the marinade and seasoning benefit his Mission:Possible charity.
Tracy will soon celebrate the 20th anniversary of his Mission:Possible turkey fry and benefit concert on November 25, with tickets
on sale now. The major milestone event will be bigger than ever before, aiming to feed over 32,000 people in need in Middle Tennessee through the Nashville Rescue Mission, eight surrounding county school systems and boots on the ground community organizations who provide for those in need.
With the help of Cargill, The Poultry Federation and Operation BBQ, the turkey fry at the Nashville Fairgrounds has expanded to feed more people in the community with 2,000 cooked turkeys – 400 more than last year – and 1,200 frozen turkeys distributed.
The festivities will continue on into the night at Luke Combs’ Category 10 for a benefit concert, with the lineup to be released soon. Last year, the concert raised $250,000 for the third year in a row for Mission:Possible, featuring performances by Lawrence, Russell Dickerson, Meghan Patrick, John Schneider and Halfway To Hazard. Past performers of the annual concert include Tim McGraw, Luke Combs, Chris Young, Lainey Wilson, Jason Aldean, Cole Swindell, Justin Moore, Dustin Lynch, Lee Brice and more.
Since its inception, Lawrence’s Mission:Possible has fried over 10,000 turkeys, provided more than 86,000 meals to the homeless across Middle Tennessee, donated over $1M to Nashville Rescue Mission and raised over $2.5M, which helps to further its goals, advocate for those in need and expand their ability to support aligned causes.