Tracy Lawrence

MULTI-PLATINUM RECORDING ARTIST TRACY LAWRENCE LAUNCHES

NASHVILLE, TN—July 25, 2006—Multi-platinum recording artist Tracy Lawrence has launched Rocky Comfort Records (RCR), a partnership with his manager Laney Lawrence, to be based in Nashville. The label will operate as a joint venture with CO5 Nashville (a division of CO5 Music) and has secured an exclusive retail distribution agreement with A2M Distribution. As president of RCR, Laney Lawrence will oversee the operation of the label, while Tracy Lawrence will direct A&R. His first single, “Find Out Who Your Friends Are,” will be released to radio August 21 with his first studio album on the RCR/CO5 Nashville imprint scheduled for release in early 2007.

“I have always dreamed of running my own label,” says Tracy, “allowing me to be more hands-on, unbridled and free to exercise creative musical liberty. The time is right for independent labels to be a force in the [country music] industry. In a perfect world it’s ‘about’ the music. With the launch of labels like Toby Keith’s Show Dog, Neil McCoy’s 903, Clint Black’s Equity Records, Tracy Byrd’s Blind Mule, and now my own Rocky Comfort Records, I hope we look back in five years and see that this new movement was the change that brought us closer to the perfect musical world.”

CO5 Nashville will design and coordinate all national radio initiatives for RCR/CO5 Nashville. David Newmark, head of CO5 Nashville, is positioned at the helm to lead the dynamic team of radio promotion veterans that includes Trudie Richardson, Darlene Starr, and “Bubba” Wayne McManners. A2M is a premier distributor of prerecorded music to leading retailers in the United States, United Kingdom and Canada.

Tracy Lawrence’s career has spanned more than 15 years, during which time he has proved to be a formidable stylist with an instantly recognizable voice. He’s garnered 16 No. 1 hits, many gold and platinum albums, and numerous career achievement awards and honors. He continues to provide country music fans with genuinely great songs delivered straight from his heart and soul. His long list of hits, including "Alibis," "If The World Had A Front Porch," "Time Marches On," "Sticks And Stones" and "Paint Me A Birmingham," have made him a staple with country listeners.

Lawrence has created an impressive and continuing legacy, earning both critical accolades and secure status. He has achieved many of his goals playing substantive country music that acknowledges both real life and small-town values. Tracy Lawrence remains a vital force in the genre on the strength of solid country music and the high priority he gives to raising the visibility and popularity of country music.

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